Overview of Our Client Website
Sathaalhasa.com is a specialized service provider offering car recovery and flatbed towing services in Al-Ahsa, Saudi Arabia. The client approached us with the objective of improving their online visibility, ranking for competitive local keywords, and generating consistent leads through organic search. Our strategy focused on complete on-site SEO, performance optimization, and structured content implementation.
Website Audit and SEO Strategy
Initial Audit Summary:
On-Page SEO Score: 95/100
Mobile Performance Score: 95/100 (Lighthouse)
Technical Improvements:
- Sitemap and Robots.txt configured correctly
- Core Web Vitals issues fixed, including CLS and LCP
- Image optimization with WebP and lazy loading
- Local Business schema implemented for rich snippets
Google Search Console Insights:
- Indexed pages increased from 9 to 23
- Impressions grew from 100to 7.48k within 90 days
- Click-through rate improved by 67%
- No mobile usability errors
- All URLs passed Core Web Vitals metrics
Keyword Ranking Results
| Keyword | Previous Rank | Current Rank |
|---|---|---|
| سطحة الاحساء | Not ranked | #3 |
| سطحة الاحساء الهفوف | #27 | #5 |
| سطحة الاحساء المبرز | Not in top 100 | #8 |
We focused on location-based long-tail keywords, integrated LSI terms, and optimized the internal structure for better crawlability and topical relevance.
Business Impact and Performance Metrics
- Organic traffic increased by 430% in 90 days
- Lead generation via WhatsApp and direct calls increased by 75%
- Bounce rate dropped from 67% to 39%
- Average load time improved from 5.2 seconds to 1.9 seconds
The site also started ranking on Google Maps for multiple variations of local service keywords, contributing to greater brand trust and visibility.
Project Highlights
- Local SEO strategy tailored for Saudi-based audiences
- Google Business Profile integrated and optimized
- Fully responsive WordPress design with speed-first approach
- Regular SEO audits and GSC monitoring for performance tracking
This project is a clear example of how technical SEO, proper keyword targeting, and fast-loading, mobile-optimized websites can lead to consistent and scalable business growth for local service providers.
